A-HO2 eLearning Course – Range Architecture & Planning
A-HO2: Range Architecture & Planning, the strategic bridge between assortment strategy and on-shelf execution for Head Office within the A: Assortment Optimisation pillar of the Route to Shopper® methodology. This module addresses the strategic Assortment Optimisation capability of Range Architecture & Planning. It focuses on how retailers develop systematic approaches to determine the optimal breadth and depth of product selections within established category strategies.
This product can only be viewed by members. To view or purchase this product, sign up by purchasing Pillar Digital Pack – A - Assortment Optimisation, Full FRAMEWORK Digital Foundation – , Full FRAMEWORK Digital Foundation, Complete Practitioner Pack, Complete Practitioner Pack – Brand side. Manufacturer, FMCG, supplier (Shopurai GP) or Complete Practitioner Pack – Retail side. Retailer, wholesaler, channel partner (Shopurai PG).
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